Oct 16, 2014

Struöc is Courts

Media Invite

The truth is finally out.

In case you are still wondering where Struöcfurniture is from, all you have to do is to flip the name Struöc back to front and tadah - it is actually by Courts!

Whaaaat? Yes, Struöcfurniture is the start of a campaign for Courts' rejuvenation of its furniture range, breathing new life into the selections by introducing 75% new sofa and dining sets and tripling its home accessories – all available at affordable prices.

I have to admit though, when I first saw images of the new range online, I never expected them to be from Courts. Simply because they were just so un-Courts... which probably was a good thing that I was invited down to the showroom at Courts Megastore Tampines to dispel any lingering doubts.

Guided by the principle that there should never be a compromise between stylish furniture and affordable prices, the new range comprises three distinctive styles – ClassicUrban and Funk to create dream homes.

If you are feeling nostalgic, the Classic range is designed to hint at the past or simply destined to stand the test of time. Expect each piece to possess the quality and aesthetics to become a modern heirloom.

View more pieces from the Classic collection HERE.

For those who believe that less is more, the clean lines of Urban home décor serve to de-clutter one's living space. Simple lines and angles create a sense of flow, evoking a calming effect to achieve contemporary harmony.

View more pieces from the Urban collection HERE.

But for those who prefer to live out loud, Funk could be your cup of tea.

Here, conventional knick-knacks meet quirky colours to exude individuality and charisma. Mix unexpected pieces to exquisite effect and stamp one's unique signature to end up with something truly individual.

Erm, notice I took many more photos of the furniture pieces in the Funk section? The Classic and Urban collections are great, but the Funk range definitely caught my eye with its quirky and fun-loving style!

I love how a tinge of retro is infused into the designs and my personal fave? It has got to be this unique dual rocking chair, perfect for a couple to share a quiet moment together.

View more pieces from the Funk collection HERE.

Tastefully curated with a wide selection of colours, designs, and mix-and-match accessories, trust me when I say there will be something for every home.

The three new ranges are already available at all Courts stores islandwide. And if you need another reason to head down to the stores, how about this - all new furniture range are going at a whopping 40% discount, PLUS an additional 30% off the second item!

The promotion is valid until 31 December 2014, so there is nothing like getting one's Chinese New Year shopping done early right?

For more information, visit www.courts.com.sg/yourfurniture.

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